PRIVACY POLICY

Last Updated: April 10, 2026

INTRODUCTION

Iervo Studios ("Company," "we," "us," "our," or "Company") respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our Service (collectively, the "Service").

Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our Service.

1. INFORMATION WE COLLECT

1.1 Information You Provide Directly We may collect information that you voluntarily provide, including:

• Name, email address, and phone number (if you contact us or subscribe to communications)
• Demographic information (age, gender, location)
• Health and wellness interests (inferred from your interactions with the Service)
• Feedback, comments, or questions you submit
• Payment information (if applicable for any future transactions)

1.2 Information Collected Automatically

When you access the Service, we automatically collect certain information, including:

• IP address and device identifiers
• Browser type and version
• Operating system
• Pages visited and time spent on each page
• Referring website or source
• Clickstream data
• Cookies and similar tracking technologies

1.3 Third-Party Data

We may receive information about you from third-party analytics providers, advertising networks, and data brokers to enhance our understanding of user behavior and improve the Service.

2. HOW WE USE YOUR INFORMATION

We use the information we collect for the following purposes:

2.1 Service Delivery

• Providing, maintaining, and improving the Service
• Responding to your inquiries and customer support requests
• Personalizing your experience

2.2 Analytics and Improvement

• Analyzing user behavior and engagement
• Conducting research and analytics
• Improving website functionality and user experience
• Monitoring for technical issues and security threats

2.3 Marketing and Communications

• Sending promotional emails, newsletters, and updates (with your consent)
• Conducting surveys and gathering feedback
• Informing you of new content, products, or services

2.4 Legal and Compliance

• Complying with applicable laws, regulations, and legal processes
• Enforcing our Terms of Use and other agreements
• Protecting the rights, property, and safety of the Company, users, and the public

2.5 Affiliate and Advertising Purposes

• Tracking affiliate link conversions
• Measuring advertising effectiveness
• Optimizing ad targeting and placement

3. HOW WE SHARE YOUR INFORMATION

3.1 Service Providers

We may share your information with third-party service providers who perform services on our behalf, including:

• Web hosting providers
• Analytics platforms (Google Analytics, Microsoft Clarity)
• Email marketing services
• Payment processors
• Customer support platforms

These service providers are contractually obligated to use your information only as necessary to provide services to us and are required to maintain the confidentiality and security of your information.

3.2 Affiliate Partners

If you click on an affiliate link and make a purchase, we may share relevant transaction
information with the affiliate partner to process commissions. This sharing is limited to what is necessary for commission calculation and is governed by affiliate agreements.

3.3 Advertising Networks

We may share anonymized or aggregated data with advertising networks and platforms (e.g., Google Ads, Facebook Ads) for retargeting and audience analysis purposes.

3.4 Legal Requirements

We may disclose your information if required by law, court order, subpoena, or other legal
process, or if we believe in good faith that disclosure is necessary to:

• Comply with legal obligations
• Enforce our Terms of Use
• Protect the security or integrity of the Service
• Protect the rights, property, and safety of the Company, users, or the public

3.5 Business Transfers

In the event of a merger, acquisition, bankruptcy, or sale of assets, your information may be transferred as part of that transaction. We will provide notice of any such change and any choices you may have regarding your information.

3.6 No Sale of Personal Information

We do NOT sell your personal information to third parties for their direct marketing purposes.
However, under certain state privacy laws (e.g., CCPA, VCCPA), sharing data with advertising networks may be considered a "sale" or "sharing" of personal information. You have the right to opt out of such sharing (see Section 7).

4. COOKIES AND TRACKING TECHNOLOGIES

We use cookies, web beacons, pixels, and similar tracking technologies to:

• Remember your preferences and settings
• Understand how you interact with the Service
• Measure advertising effectiveness
• Prevent fraud and enhance security

4.1 Types of Cookies

• Essential Cookies: Required for the Service to function (e.g., session management)
• Analytics Cookies: Help us understand user behavior (e.g., Google Analytics)
• Marketing Cookies: Used for retargeting and advertising purposes
• Third-Party Cookies: Set by third-party partners for analytics and advertising

4.2 Cookie Management

You can control cookies through your browser settings. Most browsers allow you to refuse cookies or alert you when a cookie is being sent. However, blocking cookies may affect the functionality of the Service.

5. DATA RETENTION

We retain your personal information for as long as necessary to provide the Service, comply with legal obligations, and resolve disputes. Retention periods vary depending on the type of information and the purpose for which we use it.

You may request deletion of your information at any time (see Section 7).

6. DATA SECURITY

We implement reasonable technical, administrative, and physical safeguards to protect your personal information from unauthorized access, alteration, disclosure, and destruction. These measures include:

• SSL/TLS encryption for data in transit
• Secure password policies
• Access controls and authentication
• Regular security audits and updates

However, no method of transmission over the internet or electronic storage is completely secure. We cannot guarantee absolute security of your information.

7. YOUR PRIVACY RIGHTS

7.1 Access and Portability

You have the right to request access to the personal information we hold about you and to receive a copy in a portable, machine-readable format.

7.2 Correction and Deletion

You have the right to request correction of inaccurate information and deletion of your personal information, subject to certain legal exceptions.

7.3 Opt-Out of Marketing Communications

You can opt out of promotional emails by clicking the "unsubscribe" link in any marketing email or by contacting us directly.

7.4 Opt-Out of Cookies and Tracking

You can control cookies through your browser settings and use tools like:

• Network Advertising Initiative (NAI) Opt-Out: https://optout.networkadvertising.org/
• Digital Advertising Alliance (DAA) Opt-Out: https://optout.aboutads.info/

7.5 State-Specific Rights (CCPA, VCCPA, GDPR)

Depending on your location, you may have additional rights:

California Residents (CCPA/CPRA):

• Right to know what personal information is collected
• Right to delete personal information
• Right to opt out of the "sale" or "sharing" of personal information
• Right to limit use of sensitive personal information
• Right to non-discrimination for exercising your rights

Virginia Residents (VCCPA):

• Right to access, correct, and delete personal information
• Right to opt out of targeted advertising and data sales
• Right to obtain a copy of your data

EU Residents (GDPR):

• Right to access, rectification, and erasure
• Right to restrict processing
• Right to data portability
• Right to object to processing
• Right to lodge a complaint with your data protection authority

To exercise any of these rights, please contact us using the information in Section 9.

8. CHILDREN'S PRIVACY

This Service is not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13, we will promptly delete such information and terminate the child's access to the Service.

For users between 13 and 18, we provide additional privacy protections in accordance with
applicable law.

9. CONTACT US

If you have questions about this Privacy Policy, wish to exercise your privacy rights, or have
concerns about our privacy practices, please contact us:

Email: contact@iervostudios.com
Response Time: We will respond to all privacy requests within 30 days or as required by law.

10. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect changes in our practices,
technology, legal requirements, or other factors. We will notify you of material changes by
posting the updated policy on the Service and updating the "Last Updated" date.

Your continued use of the Service following any modification constitutes your acceptance of the updated Privacy Policy.

11. CALIFORNIA PRIVACY RIGHTS (CCPA/CPRA)

Categories of Personal Information Collected:

• Identifiers (name, email, IP address)
• Commercial information (purchase history, affiliate transactions)
• Internet activity (browsing history, clickstream data)
• Geolocation data
• Inferences (interests, preferences)

Sources of Collection:

• Directly from you
• Automatically through cookies and tracking technologies
• From third-party partners and service providers

Business Purposes:

• Service delivery and improvement
• Analytics and research
• Marketing and advertising
• Legal compliance
• Fraud prevention and security

Your Rights:

To exercise your CCPA rights, please submit a request to contact@iervostudios.com with the subject line "CCPA Request" and specify which right you are exercising.